Dancehall insiders have claimed that local performances are no longer as crucial to the success of a Jamaican entertainer as before.
According to music insiders, entertainers such as Chronixx and Alkaline are prime examples that artistes no longer need to maintain a heavy local presence to be relevant on the Dancehall/Reggae circuit.
They claim that the traditional thought of being ‘out of sight and out of mind’ is no longer applicable as entertainers are no longer reliant on local performances to promote themselves or reach their core audience.
Chronixx, for instance, has not performed in Jamaica for almost a year, while Alkaline infamously avoided performing in Jamaica for over three years before last year’s New Rules concert.
Despite their hiatuses, the two superstars remain two of the most popular acts charting several hits throughout the calendar year.